These families on the left are real life examples of what some families in the richest country in the world face on a daily basis. Unfortunately, many people don’t think about situations like this until someone they care about becomes ill. We have come to understand how life altering the financial ramifications of catastrophic illness can be. Nobody thinks it will be them or their family...until it is. Based on my personal past experience, my family and friends have taken the initiative to not wait until your family is stricken financially because of illness or injury and have started the non-profit organization The True Measure Foundation. We are committed to helping families struggling financially due to catastrophic illness or injury by donating directly to individuals to help pay for "life". When you make that choice to pay for the treatment and not pay the mortgage, we hope to be there so you can pay both.

We will also hope to provide support for those that choose to help themselves and will offer free advice on how to run a benefit and fundraise to help those they love.

We are a 100% volunteer network that has realized that creating change is more productive that fighting the system. Our government has not decided to come up with a solution to the health care crisis and the insurance companies have chosen money over people; we are choosing people over money.

Brian M. Joyce

President

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